A BBA program for nurturing management and technical skills – Times of India

BBA International Business AI-BBA (IBAI) is an unconventional undergraduate management program for candidates after Class XII. The three-year course is customized to enable B-school students to recognize, explore, acquire, develop, apply, and benefit from the vast potential of artificial intelligence and data analytics (AI / DA) in and out of various business processes, strategic thinking. Is enabled. Decision making in a global context. BBA (IBAI) students are equipped with practical frameworks and templates to work with other data scientists and programmers to analyze commissions and results. Combined with the knowledge of international business, it makes for an extraordinary skill in today’s volatile, uncertain, complex and obscure (VUCA) world.

“Driven by the ever-increasing costs of the Internet, smartphones, online services and various personalized services, AI / DA is today the single most influential technology that has changed the way we work, shop and live. It is slowly becoming a ubiquitous tool with an amazing capability and application. There are things that cannot be limited to science and engineering.

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Integration of business skills with technology

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Technology and data are the foundation of any discipline today and therefore understanding their application has become the new norm at the present time. “AI in particular is enabling significant and rapid change for businesses in almost all sectors and industries, and Machine Learning (ML) – the ability to improve a computer’s performance without human guidance – is developing new applications that can accelerate productivity and be a competitive edge for companies.” Singh said.

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From automation of various aspects of business to data forecasting patterns, AI can accomplish tasks with much greater accuracy and speed than humans – not just what businesses and managers can do, but how they do it. “Healthcare, finance, retail and travel companies are providing completely new customer experiences thanks to Chatbot, Intelligent Voice Assistant and Conversation AI. Meanwhile, an array of new machine learning applications is giving businesses access to in-depth analysis of key internal data (such as employee recruitment, network and exit) for the organization’s new design, ”he explained.


Course content


Exciting and adaptive modules on confusing technology, Python for managers, Data Visualization and carefree learning for new age administrators and decision makers, intelligent decision making in various fields including business analysis and value and people, Accelerated New Age technology adoption, automation and artificial Drivers in the field of human consciousness are some of the unique customized study fields gathered in this activity. In addition, the program focuses on the thematic curriculum for BBA courses that allows students to focus on the basics of business studies, economics, marketing, accounting, human resources, and information technology, and to help students understand successful global theories, models, and practices. Effective and efficient organization, planning, budgeting, control and decision making. The key difference is to help students gain practical insights through which they can effectively establish the AI ​​/ ML in business models and create the employment and entrepreneurial attitude necessary for profit.


Admission and job introduction

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All the top global organizations and institutions, including the World Economic Forum, have listed AI and data science as top career options around the world.

BBA (IBAI) graduates are given roles as management trainees, executives, research assistants, junior consultants, managers and data analysts in all functional fields and domains.

Admission is based on an academic record and a video assessment which will be posted in response to a few questions asked by interested candidates to assess their qualifications and confidence, level.

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